Google Glass changed its name to Project Aura, a new generation of smart glasses

The emergence of Google Glass provides a new way for people to access the Internet, communicate with each other, and travel and other aspects of life.

Google's smart glasses project changed from the original Project Glass to Google Glass in 2013, and now the development team has to change its name. According to foreign media reports, Google's smart glasses project will be renamed ProjectAura.

Google Glass changed its name to Project Aura, a new generation of smart glasses

Earlier, the Wall Street Journal confirmed that in order to revitalize the increasingly depressed smart glasses market, Google launched the Project Aura program in June. To expand the team, Google also recruited electronics experts from Amazon's secret lab, Lab 126. The Aura team will work with other Google research departments, including the technical departments that develop Project Soli and Google Cardboard, to develop a new generation of Google Glass, as well as other wearables.

Google Glass changed its name to Project Aura. The new smart glasses are just around the corner.

According to the Wall Street Journal, the Project Aura project will be followed by Ivy Ross, the former head of Google Glass, and overseen by Tony Fadell, the head of Google's smart home business Nest.

Google Glass changed its name to Project Aura, a new generation of smart glasses

After a long closed beta, the first Google Glass was finally released in April 2013 for $1,500 and was only tested by software developers. It was not until May 2014 that the sales were officially opened to the public. However, due to various problems such as high cost and invasion of privacy, sales were finally stopped in January this year.

Google Glass changed its name to Project Aura, a new generation of smart glasses

Earlier reports said that Google has quietly launched a new generation of Google glasses for professional staff in the healthcare, manufacturing and energy industries. Project Aura will continue to iterate on smart eyewear products, but a new generation of consumer versions for the average user will have to wait at least another year.

Related reading: Google Glass is a pity, only the enterprise version

Google Glass changed its name to Project Aura, a new generation of smart glasses

However, from the past product naming, Google seems to prefer to use "project" to name the research project, not the final product, so we can guess that when Google renamed "Project Aura" to "Google Aura", it will leave We are not far from seeing it.

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