May 21 news, according to foreign media reports, so far, Microsoft's Surface Tablet PC business has lost more than 1.2 billion US dollars, which is an expensive test, and this experiment makes the release of new equipment tomorrow became a corporate transformation An important milestone in the direction of strategic "equipment".
On Tuesday, Microsoft's president, Satya Nadella, will announce the launch of one or more new Surface tablets in New York, and outline his plans for the future of internal hardware projects. This project is Nadera's predecessor history. Created by Steve Ballmer.
However, analysts and observers have different views on the future development of the Surface tablet - some believe that Tuesday will be the last chance for Microsoft to reverse its tablet strategy, and others believe that regardless of people's evaluation of new devices, the company is It will continue to improve - there is no doubt that people's eyes will focus on Nadella, people want to hear how he will promote the development of the business, the Surface business out of the quagmire of losses.
Although Microsoft has been obsessed with details of the financial aspects of the Surface business, the business has apparently become a Microsoft money-losing business. Over the past two quarters, the Surface tablet product line has lost $84 million, and Microsoft has only announced the exact amount of profits and cost of profits for the two quarters.
However, the amount of such losses compared with the third quarter of 2013 is almost trivial.
Based on the latest 10-Q quarterly filing submitted by Microsoft to the Securities and Exchange Commission (SEC), combined with some simple arithmetic, Microsoft Surface generated $413 million in revenue this quarter, but generated $629 million in revenue to generate revenue. The resulting loss amounted to $216 million.
According to Microsoft's record in the 10-Q quarterly report, the US$216 million (the third quarter of 2013) and the US$84 million (the fourth quarter of 2013 and the first quarter of 2014) add up to a total of nine Surface businesses. month? of? During the period, it lost about 300 million U.S. dollars.
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