On May 18th, Beijing Morning News Market Research firm Parks Associates predicts that by 2015 there will be more than 2 billion people who have at least one smartphone in the world.
Innovation in hardware and software will continue to drive this market through the economic downturn. Parks Associates’ smartphone market report said that in 2011, smart phone shipments grew rapidly by 70% and smartphone users reached around 500 million.
"Smartphones represent a new way of life," said Harry Wang, director of mobile product research at Parks Associates. "Customer desire for this lifestyle has accelerated the refresh cycle of traditional mobile phones and will promote the rapid development of the recent smart phone market. â€
The most successful manufacturers - including HTC, Samsung and Apple - are also the most innovative. Companies with slow pace in innovation — including Nokia and RIM — have lost market share. According to this report, the market share of RIM's smartphones fell from 16.8% in the previous year to 16.5% in 2010, while Apple increased from 13.9% to 15.8%.
Innovation in hardware and software will continue to drive this market through the economic downturn. Parks Associates’ smartphone market report said that in 2011, smart phone shipments grew rapidly by 70% and smartphone users reached around 500 million.
"Smartphones represent a new way of life," said Harry Wang, director of mobile product research at Parks Associates. "Customer desire for this lifestyle has accelerated the refresh cycle of traditional mobile phones and will promote the rapid development of the recent smart phone market. â€
The most successful manufacturers - including HTC, Samsung and Apple - are also the most innovative. Companies with slow pace in innovation — including Nokia and RIM — have lost market share. According to this report, the market share of RIM's smartphones fell from 16.8% in the previous year to 16.5% in 2010, while Apple increased from 13.9% to 15.8%.
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