July 19 news, China Unicom's high-end mobile phone customization strategy is nearing the start. It is reported that high-performance configurations including HSPA+, dual-core CPU, W+W dual-card dual-standby, etc. will be the direction of China Unicom’s high-end handset customization.
At the “China Unicom WCDMA Terminal Industry Chain Summit Forum 2011†held two days ago, China Unicom and Sony Ericsson, Samsung, Coolpad, Motorola, LG, HTC and other major mobile phone manufacturers launched 15 new WCDMA smart terminal products, including The first PSP smart phone (Sony Ericsson Z1i), the first HSPA+ smart phone (Samsung I9100), the first W+W dual standby smart phone (Cool W770), the first dual-core smart phone (the Motorola ME860), and the first naked-eye 3D smart phone ( LG P920) and so on.
According to Yu Yingtao, general manager of China Unicom's sales department, in the next stage of high-end mobile phone customization, China Unicom will focus on the customization of three types of products, one is a high-performance, high-speed products, with HSPA+, dual-core CPU and other products The second category is products with stylish design, colorful UI interface, and outstanding image features. The main products are HD video, ultra-thin, and high-resolution products. The third category is products with rich applications and features. Feature game phones, dual SIM dual standby mobile phones, naked eye 3D mobile phones.
Yu Yingtao revealed that China Unicom has determined to invest a lot of money to subsidize high-end smartphones. Take China Unicom's introduction of the first PSP smart phone Sony Ericsson Z1i as an example, this phone's "purchase network to send bills" contract plan to subsidize users up to 10,000 yuan.
It is reported that at present, China Unicom has customized a large number of WCDMA smart phones for mainstream mobile phone manufacturers, and the products cover different high, medium and low gears. In terms of the customization of low-end and mid-range handsets, China Unicom will continue to customize large-screen 3G smart phones with a high-end hardware configuration of less than 1,000 yuan.
It is understood that from 2011 onwards, China Unicom has made adjustments to the customization specifications and processes for low-end and mid-range handsets, reducing the threshold for terminal customization and the cost. In addition, China Unicom has accelerated the adaptation and testing speed of Unicom's own business on custom terminals, shortened the business pre-installation cycle, and accelerated the time-to-market for custom products.
Yu Yingtao introduced that in August of this year, China Unicom will successively introduce 3-4 thousand yuan smart star mobile phones, followed by several thousand-dollar high-configuration, cost-effective smart terminal products.
At the “China Unicom WCDMA Terminal Industry Chain Summit Forum 2011†held two days ago, China Unicom and Sony Ericsson, Samsung, Coolpad, Motorola, LG, HTC and other major mobile phone manufacturers launched 15 new WCDMA smart terminal products, including The first PSP smart phone (Sony Ericsson Z1i), the first HSPA+ smart phone (Samsung I9100), the first W+W dual standby smart phone (Cool W770), the first dual-core smart phone (the Motorola ME860), and the first naked-eye 3D smart phone ( LG P920) and so on.
According to Yu Yingtao, general manager of China Unicom's sales department, in the next stage of high-end mobile phone customization, China Unicom will focus on the customization of three types of products, one is a high-performance, high-speed products, with HSPA+, dual-core CPU and other products The second category is products with stylish design, colorful UI interface, and outstanding image features. The main products are HD video, ultra-thin, and high-resolution products. The third category is products with rich applications and features. Feature game phones, dual SIM dual standby mobile phones, naked eye 3D mobile phones.
Yu Yingtao revealed that China Unicom has determined to invest a lot of money to subsidize high-end smartphones. Take China Unicom's introduction of the first PSP smart phone Sony Ericsson Z1i as an example, this phone's "purchase network to send bills" contract plan to subsidize users up to 10,000 yuan.
It is reported that at present, China Unicom has customized a large number of WCDMA smart phones for mainstream mobile phone manufacturers, and the products cover different high, medium and low gears. In terms of the customization of low-end and mid-range handsets, China Unicom will continue to customize large-screen 3G smart phones with a high-end hardware configuration of less than 1,000 yuan.
It is understood that from 2011 onwards, China Unicom has made adjustments to the customization specifications and processes for low-end and mid-range handsets, reducing the threshold for terminal customization and the cost. In addition, China Unicom has accelerated the adaptation and testing speed of Unicom's own business on custom terminals, shortened the business pre-installation cycle, and accelerated the time-to-market for custom products.
Yu Yingtao introduced that in August of this year, China Unicom will successively introduce 3-4 thousand yuan smart star mobile phones, followed by several thousand-dollar high-configuration, cost-effective smart terminal products.
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